Electric Lady Design | Austin, TX

We consulted with Electric Lady Design on Branding & Strategy, Copywriting, and Website Development. Arielle, owner of ELD, came to us ready to build her website and streamline her strategy. ELD has an amazing product (handwoven beaded jewelry) so getting her branding down was not only rewarding but fun!

New website increased sales by 600% mo/mo & increased user-visits by 64% mo/mo.

the how

  • Identified target audience

  • Took target audience data and found mico (@laurenbadenhoop) & macro influencers (@antoni) to partner with leading to higher volume traffic on Instagram -> direct traffic to website.

  • Cohesive website/social media branding with coded fonts, colors and layouts

  • PR kit strategy

  • Focus on E-Commerce and making the mobile experience easy to navigate

Next

Project Two